Michelin Man Is a Hero To Roadkill

Dec 12th

Posted by Josh Sadler in Marketing

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I was watching Its a Wonderful Life on Iowa’s local channel 13 when a strange commercial caught my eye. Michelin (yes, the tire company) is playing the hero to roadkill. Check out this ad that they aired.

How awesome was that? Props to the marketing guys at Michelin.

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Google Launches Real-time Search

Dec 7th

Posted by Josh Sadler in Google

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Twitter, Facebook and even Bing have all embraced the power of real-time updates. Today, Google launched its very own real-time search which streams Twitter updates, Yahoo Answers, news articles and webpages on search result pages.

Here’s a video demo from Google:

In addition, Google also unveiled Google Goggles which allows users to snap a photo on their phone and Google will search the photo for text and show information. The feature also works with landmarks such as the Eiffel Tower, Google will return information about the landmark on the fly.

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Time Shows Off Tablet Size Sports Illustrated

Dec 7th

Posted by Josh Sadler in Apple

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The Apple tablet hasn’t even been confirmed to exist (by Apple anyway) and yet companies like Time and Condé Nast are already developing tablet size versions of their magazines to be compatible with the Apple tablet as well as others. Sports Illustrated showcased their digital magazine on a YouTube video you can catch after the break.

Interesting! This is why I need stock in Apple. Companies are already developing for hardware that doesn’t exist yet. The SI digital magazine will be interactive and include additional photos, videos and social networking tools like sharing content with your friends on Facebook. From the demo, it looks as though they incorporate multi-touch to the tablet enabling you to easily zoom and change pages.

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Web Interface and Usability

Nov 14th

Posted by Josh Sadler in Usability

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One of the courses I’m currently taking at Full Sail University is Intro to Web Interface and Usability. I’ve been incredibly excited for this class for months and now that I’m in it and learning new things I can’t help but look at web sites in a new light.

With a design background (self taught, not educated) I thought I already knew the gist of usability but it just goes to show that you never know too much. We’ve been studying the common and best practices in website navigation, home page designs and expanded on some areas we’ve researched before like product pages and shopping carts.

Here are some great articles on usability for those interested:

I highly recommend the first two articles by Smashing Magazine. While you’re at it, subscribe to them.

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Josh Sadler.com

Nov 13th

Posted by Josh Sadler in Life

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Hi everyone. I’ve moved my portfolio to www.insytestudio.com so please stop by there to check out my latest work.

I’m in the process of creating Insyte Studio as a business in Osceola, IA and I’m really excited about it coming together. I’m also studying Internet marketing at Full Sail University and still working my day job so I’m very very busy but I’m always up for a new challenge and nothing makes me happier than designing beautiful and intelligent web designs.

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