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	<title>Josh Sadler &#187; Marketing</title>
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	<link>http://joshsadler.com</link>
	<description>Web designer &#38; Internet marketer</description>
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		<title>Future of Mobile</title>
		<link>http://joshsadler.com/2010/03/future-of-mobile/</link>
		<comments>http://joshsadler.com/2010/03/future-of-mobile/#comments</comments>
		<pubDate>Mon, 29 Mar 2010 02:38:15 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=74</guid>
		<description><![CDATA[The US is finally catching up to the rest of the world in terms of mobile technology adaptation. If you look at the industry five years ago it was almost non-existent and now it has exploded into the largest (and possibly only) growing marketing channels. TV, radio and newspapers have all been expected to decrease [...]]]></description>
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		<title>Smirnoff Mobile Campaign</title>
		<link>http://joshsadler.com/2010/03/smirnoff-mobile-campaign/</link>
		<comments>http://joshsadler.com/2010/03/smirnoff-mobile-campaign/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 01:32:14 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[mobile]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=70</guid>
		<description><![CDATA[Diageo&#8217;s Smirnoff launched a mobile campaign to promote their leading vodka brand, Smirnoff last year. The mobile campaign included banner ads being placed on mobile portals and lifestyle sites which led users to the Smirnoff mobile site. The mobile site included helpful, informative and fun links such as &#8220;Pocket Bartender,&#8221; &#8220;Vodkapedia,&#8221; a nightlife guide, information [...]]]></description>
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		<title>Mobile Marketing For Big Kids</title>
		<link>http://joshsadler.com/2010/03/mobile-marketing-for-big-kids/</link>
		<comments>http://joshsadler.com/2010/03/mobile-marketing-for-big-kids/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 01:02:04 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=67</guid>
		<description><![CDATA[About 40 percent of SMS users are adults who are 35 or older. About 70 percent of mobile news subscribers are over 25. What does this say about all of the advertisers only focusing on teens with phones? They are missing out on a huge amount of the mobile community.
It&#8217;s easy to assume that a [...]]]></description>
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		<title>Marketing to Different Cultures</title>
		<link>http://joshsadler.com/2010/03/marketing-to-different-cultures/</link>
		<comments>http://joshsadler.com/2010/03/marketing-to-different-cultures/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 00:22:13 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=65</guid>
		<description><![CDATA[Habits develop differently in different cultures. Mobile phone usage is no exception. In some villages in Africa you will find no house number, but rather their phone number as a way to reach them. If you think about it, it makes sense and it works for them. It is vital for marketers to be aware [...]]]></description>
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		<title>Making a Connection: Mobile Marketing</title>
		<link>http://joshsadler.com/2010/03/making-a-connection-mobile-marketing/</link>
		<comments>http://joshsadler.com/2010/03/making-a-connection-mobile-marketing/#comments</comments>
		<pubDate>Sun, 14 Mar 2010 23:25:52 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=62</guid>
		<description><![CDATA[The United States is catching up to Europe and Asia in terms of mobile technology, which makes it the perfect time for marketers to pull out all the stops and connect with customers. It seems that location based mobile marketing is the perfect fit for today&#8217;s consumers. Delivering answers or products based on the devices [...]]]></description>
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		<title>Clipping Coupons. Who&#8217;s Benefitting?</title>
		<link>http://joshsadler.com/2010/03/clipping-coupons-whos-benefitting/</link>
		<comments>http://joshsadler.com/2010/03/clipping-coupons-whos-benefitting/#comments</comments>
		<pubDate>Mon, 08 Mar 2010 01:40:13 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=56</guid>
		<description><![CDATA[Given the current economic crisis, people are looking for ways to pinch pennies that they weren’t doing in the past few years. Coupons (like from ads placed in your local newspaper) seem to be clipped and collected from retailers much more often in recessions, and with the advances in technology “clipping coupons” is as easy [...]]]></description>
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		<title>Michelin Man Is a Hero To Roadkill</title>
		<link>http://joshsadler.com/2009/12/michelin-man-is-a-hero-to-roadkill/</link>
		<comments>http://joshsadler.com/2009/12/michelin-man-is-a-hero-to-roadkill/#comments</comments>
		<pubDate>Sun, 13 Dec 2009 02:59:10 +0000</pubDate>
		<dc:creator>Josh Sadler</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ad]]></category>
		<category><![CDATA[marketing campaign]]></category>
		<category><![CDATA[michelin]]></category>

		<guid isPermaLink="false">http://joshsadler.com/?p=42</guid>
		<description><![CDATA[I was watching Its a Wonderful Life on Iowa&#8217;s local channel 13 when a strange commercial caught my eye. Michelin (yes, the tire company) is playing the hero to roadkill. Check out this ad that they aired.

How awesome was that? Props to the marketing guys at Michelin.
]]></description>
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